Client Report

Key Word Context Date Station Market Time Audio & Transcript Audio & Transcript
Cracker Barrel Sample Report Talk 08/26/2025 KBOI-AM Boise 14:31 MDT Click for Audio / Transcript <p>Speaker 1:</p><p>expectations for their personal economic standing, that figure was down 1 .2 points for the month of August. The budget airline Frontier has announced 20 new routes set to start this winter. Most originate from Frontier's headquarters in Fort Lauderdale and travel to destinations including Detroit, Houston, and Chicago. And that new <strong>Cracker Barrel </strong>logo is attracting some high -profile attention, President Trump posting on social media that the restaurant and retail company should revert back to the old version and admit their mistake. <strong>Cracker Barrel</strong> debuted a simplified logo last week that drew swift condemnation on social media from many fans. Mike Tobosky, ABC News.</p><p><br></p><p>Speaker 2:</p><p>Cap Ed Credit Union is giving away $25 ,000 between now and the end of the year. Just open a new rewards checking account or refer a friend to become a member with a rewards checking account and you'll be entered to win. Visit capedcu .com slash giveaway or stop by any branch today.</p>
Cracker Barrel Sample Report News 08/26/2025 KNX-FM Los Angeles 13:21 PDT Click for Audio / Transcript <p>Speaker 1:</p><p>South Korea's president met with President Trump at the White House, Korean airlines then pledged to buy more than 100 Boeing jets worth over $36 billion. And even President Trump weighing in on the changes <strong>Cracker Barrel</strong> made to its logo, urging the company to bring back its design of a man on a chair resting his arm on a barrel, saying the company should admit its mistake.</p><p><br></p><p>Speaker 2:</p><p>I'm Bloomberg's Tom Busby from the Just One Touch Money Desk on KNX News 97 .1 FM</p><p><br></p><p>Speaker 3:</p><p>Southern California is a big, complicated, messy place. This is gonna be a particularly tough year for the city of Los Angeles. That's where the LA Local steps up to help you navigate around the potholes, learn more about our region.</p>
Cracker Barrel Sample Report News 08/26/2025 WBBM-AM Chicago 11:24 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>Hey there Rob, stocks on Wall Street higher at this hour, the Dow up 12 points, the Nasdaq up 55, the S &amp;P ahead 8, and the WinTrust WBVM Chicago index from Bloomberg is flat. President Trump is weighing in on <strong>Cracker Barrel's</strong> new logo. Trump says <strong>Cracker Barrel</strong> should go back to its old logo after facing blowback for the new design. Meanwhile, <strong>Cracker Barrel's</strong> stock jumped as much as 6 .3 % following Trump's comments. Shares sank last week after posts flooded social media, chastising the logo change, which only included the words <strong>cracker barrel </strong>and eliminated the image of an old -timer leaning against a barrel. Critics say the new logo strips the chain of its history and character. Meanwhile, the president also today stepped up his attacks to control the Federal Reserve. Trump says he fired Fed Governor Lisa Cook in a social media post.</p>
Cracker Barrel Sample Report Talk 08/26/2025 KBOI-AM Boise 11:04 MDT Click for Audio / Transcript <p>Speaker 1:</p><p>you have TSA Pre -Check, you're going to have to make a choice between TSA Pre -Check or the Family Lane, but I will say just seeing this today, you're going to have a lot more freedom going through that TSA, going through the Family Lane instead of the TSA Pre -Check.</p><p><br></p><p>Speaker 2:</p><p>The new family lanes are limited right now to Tampa, Orlando, Jacksonville, Charlotte, and Salt Lake City airports. But the TSA says it plans to expand those plans to more airports. <strong>Cracker Barrel</strong> just rolled out a new look, but it's facing backlash. A marketing expert weighs in on the outrage over the new logo. Here's ABC's Sherri Preston.</p><p><br></p><p>Speaker 3:</p><p>Business strategist Kathleen Griffin says she's not surprised by the outcry over the <strong>Cracker Barrel</strong> logo change.</p><p><br></p><p>Speaker 4:</p><p>Brand can absolutely go too far in trying to become relevant. A lot of times, they're trying to go to a hip, young branding agency, and so they'll go to something that ends up feeling really generic, almost soulful.</p><p><br></p><p>Speaker 3:</p><p>The country practically erupted at the new, more generic logo that gets rid of the old man playing checkers on the Cracker Barrel and eliminated the phrase old country store. <strong>Cracker Barrel</strong> says it could have done a better job with the logo rollout.</p><p><br></p><p>Speaker 2:</p><p>I'm Michelle Franz in ABC News.</p><p><br></p><p>Speaker 5:</p><p>In case you missed a show on News Talk KVOI, you can get our podcasts of the region's Blue Shield Medical Moment.</p><p><br></p><p>Speaker 6:</p><p>research that suggests omega -3 supplements can actually reduce some of those aggressive feelings.</p><p><br></p><p>Speaker 5:</p><p>The real money pros.</p><p><br></p><p>Speaker 6:</p><p>What is AI? How is it going to be built? What's the theory on how it learns and what's its ultimate purpose? The home. This is the start of the final push of re -roofing and roof repairs.</p><p><br></p><p>Speaker 5:</p><p>on Spotify, Apple Music, KBOI .com and the KBOI .com</p>
Cracker Barrel Sample Report News 08/26/2025 WINS-AM New York 15:54 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>project. A foundation hog started to support the next generation of skateboarders. The sale by Julian's Auctions is set for September 23rd. A national restaurant chain is sticking with its logo.</p><p><br></p><p>Speaker 2:</p><p><strong>Cracker Barrel</strong> is sticking with its new logo, but the chain is also apologizing to those upset when the change was announced last week. It says it could have done a better job sharing the company's reasons for the new logo. <strong>Cracker Barrel</strong> took heat on social media and became a political story when it announced a simplified logo featuring only the chain's name. Gone is the picture of an older man in overalls leaning against a barrel.</p><p><br></p><p>Speaker 1:</p><p>Correspondent Matt Piper</p><p><br></p><p>Speaker 2:</p><p>I think it's important to be better informed about what's going on around you.</p>
Cracker Barrel Sample Report Talk 08/26/2025 WRTR-FM Birmingham (Anniston & Tuscaloosa) 12:08 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>think. And Clay, did you see also an update on the <strong>Cracker Barrel</strong> branding issue? Oh yeah. From Cracker Barrel, which we shall discuss in a little bit.</p><p><br></p><p>Speaker 2:</p><p>All -time own goal, but yes, let's dive into that in a little while</p><p><br></p><p>Speaker 1:</p><p>I do think that you and I with AI, not that either of us are particularly good artists, but you or I with AI could have come up with a better logo rebrand in an hour than what this rebrand was.</p>
Cracker Barrel Sample Report News 08/26/2025 WINS-AM New York 12:18 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>decline and</p><p><br></p><p>Speaker 2:</p><p>neurodegeneration.</p><p><br></p><p>Speaker 1:</p><p>It's Michael George reporting. Researchers also found that any tendency to self -focus promotes and might even prolong feelings of depression and anxiety. <strong>Cracker Barrel </strong>is responding to the wave of backlash over its recent makeover. The 56 -year -old restaurant chain fessed up, admitting they could have done better with the rollout of its new logo and new interior design. CEO Julie Fels Massino said they wanted to modernize and renovate, but fans were loud and their disapproval plunged stocks. Here's correspondent Kathleen Griffin explaining what went wrong.</p><p><br></p><p>Speaker 3:</p><p>can absolutely go too far in trying to become relevant. A lot of times, they're trying to go to a hip, young branding agency, and so they'll go to something that ends up feeling really generic, almost soulless.</p><p><br></p><p>Speaker 1:</p><p>The barrel says they might not get everything right the first time but they'll keep trying. President Trump weighed in on social media saying the company should admit his mistake and go back to the old logo, adding that the company should make <strong>Cracker Barrel</strong> a winner again.</p><p><br></p><p>Speaker 2:</p><p>I love a day on the water with friends, but my moderate to severe plexoritis sometimes holds me back. Now I'm all in with clearer skin thanks to Sky Rizzi. Riz and Kizumab Rizza, a prescription only 150 -milligram injection for adults who are candidates for systemic or phototherapy.</p>
Cracker Barrel Sample Report Talk 08/26/2025 KSCJ-AM Sioux City 10:53 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>I did I did again on Facebook see a lot of comments a lot of conservatives were basically like yeah, that's good That's a good thing put him in jail and but there weren't there were the some that say hey You know, this is a protected thing You know and basically we have we have better things to focus on Than this type of thing. So, you know, I think that's again like like the <strong>Cracker Barrel </strong>Man, I can't believe that story had that much leg Logo and stuff</p><p><br></p><p>Speaker 2:</p><p>That was wild. I did not think <strong>Cracker Barrel</strong> was gonna get that crazy. Oh man. We get crazy over everything in this country. It was kind of like the Sydney Sweeney thing. I didn't think that was gonna be that as crazy as it was. That went on for like a week and a half.</p><p><br></p><p>Speaker 1:</p><p>more was more media -driven than actual people who really cared about it, but to your point about commenting without knowing the story, I'm going to wager that a lot of the people outraged about the rebranding and stuff like that probably have never been to a <strong>Cracker Barrel</strong>, or if there's one in their area, they don't really patronize it type of thing, but they just want to jump on that anger bang way and then just kind of...</p><p><br></p><p>Speaker 2:</p><p>that's true you got it joe gotta leave man have a good one guys</p><p><br></p><p>Speaker 1:</p><p>Yep. Listen carefully to this warning.</p><p><br></p><p>Speaker 2:</p><p>Morning. Open line with Charlie Stone. Do not try this at home. AM 1360 FM 94 .9 KSCJ. Follow The Call of the Wild at Nature Calls, Saturday, September 13th at the Sioux City.</p>
Cracker Barrel Sample Report Talk 08/26/2025 WEEU-AM Philadelphia 11:10 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>you in favor of? If you're familiar with <strong>Cracker Barrel,</strong> do you like the old logo and wanted to keep that, uh, that look for the company or do you agree with the CEO and their marketing people that, uh, that went with a more modern look to their company's logo? I think clearly it's a company's decision to make and they have every right to make the decision as to whether they want to keep the logo or not. Uh, But the whole thing of turning it into a news story, whose news cycle has been going on for several days now, I find ridiculous, to be honest with you. I don't know, maybe I need to go back on vacation, but let me know, I'd love to hear what you have to say, 610 -374 -8800 is the number. Here's something else that I'm trying to understand why the president is doing this. Why does he feel, not only does he have to rename the Gulf of Mexico, the Gulf of America, and get angry with any news organization that refuses to go along with the name Gulf of America, but now he's not happy with the Department of Defense name. He wants to go back to what it once was called until Harry Truman changed it to the name it is today. He wants to change it back to the Department of War. This from a man who doesn't like war. In fact, he's trying to get us out of, or try to get certain companies, countries rather, out of conflicts. And he's talking about changing the name of this department, reverting it back to the Department of War. Here's what the Hill writes on this. President Trump indicated yesterday that he could move soon to rename the Department of Defense as the Department of War. He's quoted as saying, Pete Hegseth has been incredible with the, as I call it, the Department of War. You know, we call it the Department of Defense, but between us, I think we're going to change the name. Trump said this during a meeting with South Korea's president yesterday. He added, you want to know the truth? I think we're going to have some information on that maybe soon. Trump argued it was called the Department of War during US victories in World War I and World War II. He said, defense is a part of that, but I have a feeling we're going to be changing. Everybody likes that. We had an unbelievable history of victory when it was Department of War. Now, I guess when he says everybody likes that, he says everybody likes change. We'll go back to the <strong>Cracker Barrel</strong> logo situation. Not everybody is happy with change. But the Department of War was established by George Washington in 1789. It existed until 1947 when it was reorganized by then President Harry Truman. It was renamed the Department of Defense in 1949. Trump has previously referred to Hegseth as Secretary of War. The President has also touted that military recruitment numbers are up during his second term so far. He's right about that. And I think that could be because many recruits, not only recruits in the military, but look at the large number of people who have wanted to be hired by ICE to become ICE agents. Police departments are also seeing an influx of recruits. And I think it's because they're finally seeing that in the White House they have somebody who is against crime, wants to see crime come down, wants to see it obliterated. But do we really want to see the Department of Defense to become known as the Department of War again? All right, let's go to the phones. We've got some people who want to talk about various things here. Let's start with Shwenksville, Montgomery County and talk with Sue. Sue, good morning, welcome to Feedback.</p><p><br></p><p>Speaker 2:</p><p>Good morning, well you've touched down a lot of nerves today so it's hard to limit myself but you know this <strong>Cracker Barrel</strong> thing I don't think it's an overreaction people are sick of wokeism you know change just for the changes sake makes no sense at all and the thing about <strong>Cracker Barrel</strong> is the whole their whole stick is oh this is how it used to be you know the old country store and I you know that's what people they knew what they were going to get when they go I'm surprised they don't just change the name to barrel because they removed the cracker and they removed You know and they remove the barrel is from the logo</p><p><br></p><p>Speaker 1:</p><p>Well, how is, how is, how is that wokeism?</p><p><br></p><p>Speaker 2:</p><p>because of the whole cracker thing. Maybe move the old white guy from the logo, the cracker, you know. Southern white people were no oppressors.</p><p><br></p><p>Speaker 1:</p><p>Isn't that a stretch?</p><p><br></p><p>Speaker 2:</p><p>No, not at all. I don't think so. Look what they did to Dunkin Donuts. Now it's just called Dunkin. Dunkin what? It doesn't even make sense without the donuts. You know what I'm saying? I mean, Dunkin what? What are you Dunkin?</p><p><br></p><p>Speaker 1:</p><p>I'm not, I'm not, I'm not laughing at you, I'm laughing with you on that one. Oh, why -</p><p><br></p><p>Speaker 2:</p><p>Oh, I know and I mean look at I don't know how many names I've seen and I'm sure you've seen them, too Where uncle Ben and Aunt Jemima and the Lando Lake Indian maiden are all standing there saying you what happened to us? You know, I mean and going so far as to you know change The name of the Cleveland Indians to the whatever guardians</p><p><br></p><p>Speaker 1:</p><p>Well, now those last couple of examples, I agree with you, that is woke -ism, but just to change a logo to say <strong>Cracker Barrel </strong>without any other images on it, to me, I don't see where woke -ism comes into play there.</p><p><br></p><p>Speaker 2:</p><p>Well, they changed the inside of the store too, from what I was hearing. People who go there a lot, they're saying they just totally removed all of the pictures, the old pictures. I don't know if they've ever gone to the <strong>Cracker Barrel</strong>, but it's very folksy and old -timey and people like that. And if that's your whole identity in the marketplace that distinguishes you from other fast food know eateries that are the same all over the country you know she's just destroying the brands the niche that the brand has I think and it's interesting that all of these CEOs that are doing these massive changes the logos logos and are all women and I could go further about what kind of women they are but I'm not going to but you know I'm just saying it's just funny that some people when they get in place just like Disney look what happened to Disney look what to the Disney brand. I was a woman that took over that too and it became all woke stuff all the time and why they're losing all this market share and stuff. I don't know I just think that people want some stuff to stay the same. Just changing things for the sake of changing it or updating it it doesn't make sense and if you've looked at their stock performance you can see that the market is responding to it in a negative way.</p><p><br></p><p>Speaker 1:</p><p>Oh, yeah, I see that and maybe it's just me. I mean, I'm into modern looks. I'm not into seeing things stay the same just for the sake of keeping it the same as it's looked for many, many years. And I have been to a <strong>Cracker Barrel</strong>, one in Lancaster I used to go to quite a bit when I worked in that area. So I am familiar with the inside of the store and, uh, and their whole image that they, uh, that they presented, um, to me.</p>
Cracker Barrel Sample Report News 08/26/2025 WBBM-AM Chicago 09:52 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>and herring. These fish provide essential nutrients like protein, vitamin D, and omega -3s, which support heart health, brain function, and overall well -being. For more information, go to LoyolaMedicine .org slash nutrition. I'm Dr. Tamaja Jordan for News Radio 105 .9 WBBM.</p><p><br></p><p>Speaker 2:</p><p>We've got business news coming up next. Markets are mixed. Plus, President Trump's slamming <strong>Cracker Barrel</strong> over its big logo swap. Monica Ricks will have the details. It's 9 .52.</p><p><br></p><p>Speaker 3:</p><p>How's your pickleball game? Summer's ending soon, the weather's pretty good, but those cold windy days are gonna crash your friendly game before you maybe even clinch the club championship. You know, it's still fun, you don't have to be that formal about it. Let's talk about windows at home. You can certainly practice pickleball around the windows. If anything happens to your windows, you need to replace some old custom -built windows or just that one and back that's sticking, maybe a whole homeful window nation is here for you. What's up, it's Josh Lisch. You're sports guy and home owner. If you reach out to Window Nation to start the conversation, you can learn about their awesome savings, 86690Nation. You let them know. Josh or News Radio sent you at windownation .com. This month, get 50 % off all Windows styles, put zero down, make zero payments, and pay zero interest for two years. Pay nothing until 2027. A plus rating from the Better Business Bureau. They'll take care of you. 96 % customer satisfaction rating over 45 ,000 five -star reviews. No reason not to get the conversation going. Take advantage of Windo Nation's 50 % off all styles, zero down, zero payment, zero interest for two years through the end of the month. Tell them Josh, who's ready to send you at 866 -90 -nation or windo -nation .com.</p><p><br></p><p>Speaker 2:</p><p>It's 9 .53. Time for business news. Live from Bloomberg, here's Monica Ricks.</p><p><br></p><p>Speaker 4:</p><p>good morning my mixed bag on wall street this hour ahead of new inflation data this week the Dow is down 39 points the Nasdaq is up 37 and the S &amp;P is up just one point president Trump's weighing in on the <strong>Cracker Barrel</strong> controversy saying the chain should go back to its old logo admit a mistake his company is on true social just a few minutes ago the <strong>Cracker Barrel </strong>did apologize to fans who were upset about the change last night it says it's sticking to its new logo. Shares of the company up nearly 6 % this hour. Third time could be the charm for SpaceX today. The company scrubbed another</p>
Cracker Barrel Sample Report Talk 08/26/2025 WEEU-AM Philadelphia 11:42 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Apparently, you and I are walking down the same aisle as lost as could be.</p><p><br></p><p>Speaker 2:</p><p>See, the thing is we're making the same argument that the people who were against the change in the <strong>Cracker Barrel</strong> logo, although that doesn't seem to affect you and me, but it affects everybody else.</p><p><br></p><p>Speaker 1:</p><p>I just wish there was some sort of congruity in these stores that sometimes, yeah, modernization is good. I won't deny that.</p>
Cracker Barrel Sample Report News 08/26/2025 KCBS-AM San Francisco-Oakland-San Jose 05:25 PDT Click for Audio / Transcript <p>Speaker 1:</p><p>longer -dated U .S. Treasuries. Following President Trump's latest bid to oust Federal Reserve Governor Lisa Cook over alleged mortgage fraud. But Cook says Trump doesn't have the authority to do it and she won't quit. Trump's threat, the latest attack on the Fed, which he's repeatedly slammed for not lowering interest rates. <strong>Cracker Barrel's</strong> sticking with its new logo but has apologized to fans who were upset when the change happened last week. The chain says it could have done a better job at sharing its reasons but promises that many things Won't change like the rocking chairs out front YouTube says it's an active talks to renew its agreement to carry Fox channels But if it doesn't have a deal by tomorrow afternoon Fox sports</p>
Cracker Barrel Sample Report Talk 08/26/2025 KSCJ-AM Sioux City 08:45 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>where to go you just want to drive around in circles they ain't gonna do that so it's gonna be interesting to see how that transpires what happens with that situation hey Dwayne and welcome to the program</p><p><br></p><p>Speaker 2:</p><p>Yeah, I was on the road listening to you talk about <strong>Cracker Barrel</strong> in their fiasco and we had a local incident basically like that. You did? Remember Theo's Steakhouse?</p><p><br></p><p>Speaker 1:</p><p>Oh God, I fondly remember Theo's steakhouse, but I don't remember the incident you're talking about.</p><p><br></p><p>Speaker 2:</p><p>Well Ted Herbold now he owned that and it was you know, it's fantastic. That's prime ribbon area Oh prices were great, right and they had a Sunday morning brunch that you had to stand in line for I mean Everybody loved it. Well, Ted, you know got on in years Decided, you know retired sell the business right and the new owners first thing They did was change the name what you never do as a successful business, right? I mean, I've known businesses that have gone through three different owners and they still keep the old family name.</p><p><br></p><p>Speaker 1:</p><p>Well, it's</p><p><br></p><p>Speaker 2:</p><p>Did you keep the name recognition?</p><p><br></p><p>Speaker 1:</p><p>It is just common sense. Yeah.</p><p><br></p><p>Speaker 2:</p><p>But that was the least of it that was just our first thing. I am then they did away with the Sunday brunch</p><p><br></p><p>Speaker 1:</p><p>Oh, beautiful. Why? Can I say why?</p><p><br></p><p>Speaker 2:</p><p>Well, that's a that's a good question. I don't know why it was I didn't go there after that it was and Redid the menu and everything and they were out of business within a year</p><p><br></p><p>Speaker 1:</p><p>I know it happens all the time. Nobody seems to Think outside the box you buy an established great place like that You know the number one thing you can do don't fool with it Just keep it going</p><p><br></p><p>Speaker 2:</p><p>Because it's way more expensive to bring in new customers than it is to keep old, satisfied customers.</p><p><br></p><p>Speaker 1:</p><p>You know what? I think a lot of people especially the restaurant business they go into it thinking I'm gonna put my mark on it I'm gonna show everybody. I'm the chef. You know the best chef in the world and You're not and just shut up. Just leave it alone Keep doing everything they're doing and you'll be fine, but they'll they got a full</p><p><br></p><p>Speaker 2:</p><p>Yep, <strong>Cracker Barrel</strong> is just going to be steel steakhouse on a grander scale.</p><p><br></p><p>Speaker 1:</p><p>Yeah, big time. They already are in a lot of ways. Thanks, Dwayne. Appreciate it. See ya later. Oh, I loved Theos back in the day. Did you ever get a chance, JB, to go to Theos? Ted was a good guy, too. I remember being friends with Ted for a long time. Back in the 80s, I think.</p>
Cracker Barrel Sample Report News 08/26/2025 WKXW-FM New York 08:06 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>dog was possibly exposed, as well as three humans. County health officials remind people that if they have been scratched or bitten by a wild animal, they should seek immediate medical attention. Annette Petichoni, New Jersey, 101 .5 News.<strong> Cracker Barrel </strong>is ensuring customers that while its look may be changing, its values are not. The restaurant chain sparked pushback last week after redesigning its beloved logo to remove Uncle Hershel sitting in a rocking chair, but the company says its old timer will still be on its menu, road signs and inside its country store. <strong>Cracker Barrel </strong>expects to complete 25 to 30 location remodels this year, plus add some new dishes to its iconic menu. There are six <strong>Cracker Barrel</strong> locations in New Jersey. Hear the latest New Jersey 101 .5 newscast when you want, where you want, and on -demand. Go to nj101 .com, click on demand. New Jersey 101 .5 news time is 8 .06. The complete New Jersey 101 .5 forecast is next. We're here to keep you caught up on the latest Jersey buzz. From what's happening in New Jersey.</p>
Cracker Barrel Sample Report News 08/26/2025 WOKV-FM Jacksonville 07:36 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Board runs until 2030.</p><p><br></p><p>Speaker 2:</p><p><strong>Cracker Barrel</strong> customers are voicing displeasure over the retooling of the company's old logo. The chain is ensuring customers that while its look may be changing, its values are not. As the restaurant sparked a fair amount of pushback last week after redesigning the beloved logo to remove Uncle Hershel sitting in a rocking chair, but the company says its old timer will still be on its menu, road signs and inside the country store. <strong>Cracker Barrel</strong> expects to complete 25 of 30 location remodels this year with features including brighter color scheme, less decor on the walls and new tables and chairs.</p><p><br></p><p>Speaker 1:</p><p>It's amazing how many people on social media are commenting about the <strong>Cracker Barrel.</strong></p><p><br></p><p>Speaker 2:</p><p>I mean, it's gotten them attention. They have been in the news for a lot of reasons here over the last several days.</p><p><br></p><p>Speaker 1:</p><p>the opening bell is brought to you by guarding your nest egg with michael lester finding find them at guarding your nest egg .com the opening bell rings this morning after stocks closed lower to start off the trading week yesterday the feds</p>
Cracker Barrel Sample Report News 08/26/2025 WINS-AM New York 17:54 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>A national restaurant chain is not changing course after some complaints.</p><p><br></p><p>Speaker 2:</p><p><strong>Cracker Barrel</strong> is sticking with its new logo, but the chain is also apologizing to those upset when the change was announced last week. It says it could have done a better job sharing the company's reasons for the new logo. <strong>Cracker Barrel</strong> took heat on social media and became a political story when it announced a simplified logo featuring only the chain's name. Gone is the picture of an older man in overalls leaning against a barrel.</p><p><br></p><p>Speaker 1:</p><p>correspondent Matt Piper.</p>
Cracker Barrel Sample Report News 08/26/2025 WJBC-AM Peoria-Bloomington 16:30 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>The things people love most about our stores aren't going anywhere. Rocking chairs in the porch, a warm fire in the hearth, a hearth I should say, peg games on the table, unique treasures in our gift shop, and vintage Americana with antiques pulled straight from our warehouse in Lebanon, Tennessee.</p><p><br></p><p>Speaker 2:</p><p>See, none of that's changing for <strong>Cracker Barrel.</strong></p><p><br></p><p>Speaker 1:</p><p>But for me, I -</p><p><br></p><p>Speaker 2:</p><p>I love going to a <strong>Cracker Barrel</strong>. Especially during the winter months, you go there on a Sunday morning or maybe you go there on a Saturday morning and you get that hash brown casserole. Oh, that's good stuff. That is some good stuff. All right, we're gonna.</p>
Cracker Barrel Sample Report News 08/26/2025 KIT-AM Yakima-Pasco-Richland-Kennewick 16:31 PDT Click for Audio / Transcript <p>Speaker 1:</p><p>police force and possibly expanding the idea to other cities. The old man is making a comeback. Less than a week after announcing they were changing its logo,<strong> Cracker Barrel </strong>has announced they're bringing back the man in the rocking chair after widespread outrage on social media. President Trump earlier today posted on Truth Social that Cracker Barrel should bring back the old logo. America's listening to Fox News.</p><p><br></p><p>Speaker 2:</p><p>Fire Cannabis will be keeping it hot this summer with some crazy deals. Follow us on Instagram at firecannabis .com</p>
Cracker Barrel Sample Report News 08/26/2025 WBBM-AM Chicago 20:02 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>type of joy, happiness and love. I think that's a beautiful thing.</p><p><br></p><p>Speaker 2:</p><p><strong>Cracker Barrel</strong> vows, that is, to intense criticism of its new logo, and it vows to bring Uncle Herschel to its logo. CBS, Christopher Herschel.</p><p><br></p><p>Speaker 3:</p><p>restaurant chain with almost 660 locations across 44 states had even rolled out new commercials for its rebrand.</p><p><br></p><p>Speaker 4:</p><p>All the fluffy, flavorful goodness, all the best value.</p>
Cracker Barrel Sample Report Talk 08/26/2025 KBOI-AM Boise 16:41 MDT Click for Audio / Transcript <p>Speaker 1:</p><p>answer in right now, and one of them is closeted Swifties, and the other is closeted <strong>Cracker Barrel </strong>buyers.</p><p><br></p><p>Speaker 2:</p><p>Cracker Barrel now saying they're restoring the old -timer logo, which It hasn't gone anywhere like I don't think any stores actually had a new logo put on their store so Nothing's gonna change at the Cracker Barrels as far as the logo goes Inside might change, but you know Steve Boise</p><p><br></p><p>Speaker 3:</p><p>How are you doing, Nate? You</p><p><br></p><p>Speaker 2:</p><p>know what Steve? Normally I don't answer that question. You know that right? Normally I come up with something.</p><p><br></p><p>Speaker 3:</p><p>Absolutely! That's why I asked! Mm -hmm!</p><p><br></p><p>Speaker 2:</p><p>Today I'm doubting my choices if you don't maybe listen since you asked right now. Hey, did you hear Taylor Swift and Travis? Kelsey got got engaged. Do you hear that?</p><p><br></p><p>Speaker 3:</p><p>No, I just heard that you was gonna dress up like Taylor if</p><p><br></p><p>Speaker 2:</p><p>There is an IF, IF, IF, you sick, twisted son of a - IF we get as many toys and more money than last year.</p><p><br></p><p>Speaker 3:</p><p>Blow the lid off this year! great we're gonna have fun oh god and you know what</p><p><br></p><p>Speaker 2:</p><p>That's what that's actually what we're here for we're here to have fun and do good at the same time And if it comes at laughing at my expense, so be it. So be it So be it also, uh, Steve, the Cracker Barrel is not changing the logo now Now, you know because I know that was keeping</p><p><br></p><p>Speaker 3:</p><p>I don't care about Cracker Bell. I haven't been to them in years.</p><p><br></p><p>Speaker 2:</p><p>While burning the flag.</p><p><br></p><p>Speaker 3:</p><p>No, now you're stomping on my toes.</p>
Cracker Barrel Sample Report News 08/26/2025 NPR All Things Considered National 20:05 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Botswana's health sector. For NPR News, I'm Kate Bartlett in Johannesburg.</p><p><br></p><p>Speaker 2:</p><p>A social media backlash has led<strong> Cracker Barrel</strong> to reverse itself. says it's scrapping the new simple</p><p><br></p><p>Speaker 3:</p><p>The simplified logo had unveiled last week. It featured only the Cracker Barrel name.</p><p><br></p><p>Speaker 2:</p><p>Cracker Barrel now says it's going back to the old timer.</p><p><br></p><p>Speaker 3:</p><p>logo that included the depiction of a man in overalls leaning against a barrel. I'm Giles Snyder, NPR News.</p><p><br></p><p>Speaker 4:</p><p>Support for NPR comes from NPR stations. Other contributors include the Joi...</p>
Cracker Barrel Sample Report Talk 08/26/2025 KSCJ-AM Sioux City 17:27 CDT Click for Audio / Transcript <p>Speaker 1:</p><p>White House, this Donald Trump trolling <strong>Cracker Barrel</strong>. I try to imagine Bush 43's White House doing something like this. I couldn't. I tried to imagine Ronald Reagan trolling a company. I couldn't come up with it. This is so funny. It's got Trump sitting in the chair next to barrel like with their logo and instead of the cracker barrel it's America first America is back and he says though that this is a great opportunity for cracker barrel if they just they got billions of dollars of free ads if they know advertising if they know what to do with it what he has there's never been anybody like this guy in the White House before ever</p><p><br></p><p>Speaker 2:</p><p>I know and I can't help but laugh every time. He's having fun with some of this stuff Also, I think he gave some sincere great marketing advice to Cracker Barrel Please go back to your old logo say we made a mistake We heard you and and then use that opportunity to be great I think that is what they should do, but they won't because they're leftist</p><p><br></p><p>Speaker 1:</p><p>I mean, are we so sure that they won't? These guys are absolutely, I thought this was a two or three day story. This is turning out to be another Bud Light story. Yes, it is. These guys are tanking.</p><p><br></p><p>Speaker 2:</p><p>Well, if they fire their current CEO and they fire their current management team, maybe, and they should do that. But I don't see that, I mean, they are way invested in this woke strategy. And I think they're on that train, unfortunately.</p><p><br></p><p>Speaker 1:</p><p>And speaking of that really quickly before we come back I got some other sound bites for you to do to listen to I love this thing make Cracker Barrel great again But then the people at some of the progressive folks at vogue. I think it is I never They're ticked off because they're at it once they're talking about having the first lady on the cover and that has liberals furious unbelievable</p>
Cracker Barrel Sample Report Talk 08/27/2025 WTKS-AM Savannah 06:38 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>In fact, this note from one of our astutes with <strong>Cracker Barrel</strong>, I think we're becoming like the left. I get it if they did it for wellness, but if they were just trying to freshen up the place, we were becoming the left and forcing companies to do things. I think there's something there. I think there's something there. But let me also say this, companies should be there to serve their customers. Their customer base is an overwhelmingly conservative customer base and it has been. And there have been attempts to denigrate the place because their customer base is overwhelmingly conservative. Same thing with Chick -fil -A. Same thing with Chick -fil -A. Conservatives have generally speaking not held a lot of cultural pull. and I think that's why you see a lot of them really making an issue out of this because it's an area and an instance and an opportunity where they actually have had a chance to have pull in a cultural discussion and again you can right or wrong that but I think that's probably where a lot of that comes from and and again it's their place they want to go You say I get if they did it for wellness. That's great, because that would have been interesting. It would have been interesting if Cracker Barrel had come down and said, yes, we feed you these traditional home comfort foods that we know you know and love, but unfortunately, it's not very good for you. Therefore, we're gonna start giving you arugula and.</p>
Cracker Barrel Sample Report Talk 08/27/2025 WTKS-AM Savannah 06:10 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>What am I talking about? Well, <strong>Cracker Barrel</strong>! They reversed course! Cracker Barrel has reversed courses restoring their old logo. Now, what I've noticed is when they made their statement, yeah, we're bringing the logo back. after you know the clip art logo didn't work out does anybody ever use the word clip art anymore does clip art exist as a thing anymore come on we got graphic designers out there is clip art actually even a word people use anymore maybe you could go buy the like an 87 cd pack of 5 000 clip arts i'm not 87 cds clip arts are tiny but uh you buy thousands and thousands of clip arts uh you don't really see clip art anymore but that's kind of or one of those logo generators, but it wasn't even good enough to be like one of the AI logo generations. It was that far down. Anyway, they're bringing back. the Cracker Barrel logo, the traditional Cracker Barrel logo. Now the interesting thing is I haven't heard a word about the remodels. And I feel like they're they're making like a sacrifice. They're going, oh, well, we'll sacrifice the logo, but we're going to keep the remodels, you know, where everything looks like it came out of the Magnolia catalog. And I thought the conservatives were canceling the. Oh, what's their names? You know what I'm talking about? Redhead, a guy and the Indian chick, what's their names? Oh, I don't know why I can't remember the names right now, but that says something about my age, I guess, but Yeah, Chip and Joanna Gaines. Thank you. Thank you. Yeah, everything looks like the new Cracker Barrel remodel looks like a Chip and Joanna Gaines joint but Oh, am I supposed to make a land acknowledgement before we go on the air? Is that right? I I don't know who I'll say this the the land was formerly owned by the Rollins, uh, maybe 30 years ago so I'll say that. And we acknowledge that they did own this at one point and they don't now. How's that? Is that good? Is that a good land acknowledgement for the start? Okay, just wanted to make sure. We definitely want to recognize them because they put us a lot where we were. Anyway, anyway, put us where we are, I should say, in a lot of ways. So Cracker Barrel has changed, their logo back. I don't really consider this a full victory though because, again, one, I've heard nothing about the remodels, which are the really bad part about it. The logo's terrible, but the remodels are just, oof. And then two, if this is really going to be... A real victory. Well, you got to hang on a second. Unless concerned about Cracker Barrel logo and more concerned with the interior and the food. Well, yeah, yeah, the, the, uh, well, I'm not concerned with the food. I think the food is fine. I have no problem with the Cracker Barrel food. Um, but I'll say this, I don't think it's a real victory for anybody until they bring back the smoking section. I mean, if we're going to go back to old school Cracker Barrel as it is known and loved, then I think we got to bring the smoking section back. The smoking section was the best in Cracker Barrel because, you know, they had those little little fancy walls between the two sections with the giant holes in them. And then eventually they figured out there might be a little bit of an issue. And they stuck like plexiglass in there, even though everything else was wide open. I always loved that. And I really think we don't get Cracker Barrel back in earnest until we bring the smoking section back. And then once we do that, I think we're gonna be in good shape. Now, while we were busy. While we were busy fighting for the Cracker Barrel logo restoration, Howard Lutnick... has now said that after, and this is what I was talking about yesterday, Howard Lutnick, again, tariff boy. He's the mastermind behind Trump's tariffs. He's also the guy who went and seized 10 % of Intel for the government. So the government is now holding onto the means of production. Which I think there's an S -word that is closely affiliated with that, and I'm trying to think what that is. Anyway, the single largest shareholder of Intel is the U .S. government as soon as this deal is official and goes through. There's some S -word, and I guess really what they're saying to us is that it just hasn't been done right yet, and so that's why they need to do that. Anyway, Lutnik has gone out during this battle and announced that we're going to let 600 ,000 Chinese communist elites come here and go to college. And the reasoning is that if we don't, the colleges will go bankrupt. And once again, we have to sit down and say to ourselves, if there is a component of our economy that is not working and the solution is to import 600 ,000 elite communists to fill it and give it business, then it should probably fail. Now, the weird thing is, as a culture, and you know this because this conversation's been had on the air a lot of times. As a culture, we've been trying to tell people for a long time, you don't have to go to college. Like, we've been talking, that's been a thing that even the educational establishment has, you know, been kind of pushing people more towards the trades and that kind of thing and saying, you know, college isn't for everybody. So people started responding to that and going, yes, college isn't for everybody. In fact, this person right here, probably college isn't for this person, and so they're not going to college. And now we've got to import 600 ,000 elite Chinese communists to attend our colleges and universities or else the smaller colleges and universities will go belly up. And again, as I say, this is in actual market economics, that is an opportunity where you say if they have to have that kind of price support, then they should fail. I'm sorry to say that, but it's true. That's Howard Lutnick. Now, Howard Lutnick, as we're fighting the Cracker Barrel battle, has now also said, you know that 10 % stake we took in Intel making ourselves the largest shareholder in a large chip -making company? By the way, not the best chip -making company out there anymore. No, it's kind of like going, it's kind of like in 2025, going I'm gonna invest massive shares in Starter. You know, the athletic clothing brand, huge brand in 1992. But now it's kind of a Walmart sub brand. Yeah, let's go, let's go invest heavily in starter. Huh, what do you think, huh? That Emmett Smith endorsement deal should really be bringing them a lot of bucks right now. But I digress. Howard Lutnick has now said that the federal government is interested in... taking part ownership in defense companies. And I've been telling you for months, Howard Lutnick must go. Howard Lutnick has some really terrible ideas. Howard Lutnick seems to be, and by the way, he also said at a meeting this week that the taking over of the largest single stake in Intel is capitalism, not socialism. Again, Howard Lutnick doesn't seem to understand economics. But Howard Lotnick believes that we should now be taking some stake in some defense companies. Now let me ask you something. You guys, because I know a lot of people supported Trump because Trump is opposed to all of the wars everywhere. And you hear the phrase, endless war used a bunch. If you now have a large stake in a company and it is incumbent upon you to make sure that this company is profitable, how is that going to happen? Especially if you have the means of making war. I wonder I'll have to think about that for a little bit, because I'm not really sure, but I think it may have something to do with going out and starting wars, or at least going out and getting involved in wars. There are just a lot of really bad ideas happening right now, but hey, hey, that's okay, because we got <strong>Cracker Barrel</strong> changed. And look, you can't have everything, where would you put it, right?</p>
Cracker Barrel Sample Report News 08/27/2025 WHIO-AM Dayton 06:10 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>of property and pharmaceutical companies.</p><p><br></p><p>Speaker 2:</p><p><strong>Cracker Barrel</strong> says it's returning to its old logo after critics protested the company's plan to modernize, WHIO's Will Taylor reports.</p><p><br></p><p>Speaker 3:</p><p>The post on its website, Cracker Barrel, said it will retain its old logo, which features an older man in overall sitting next to a barrel and the words old country store. The controversy over the logo began last week when the company announced plans for a simplified design featuring only the company's name.</p><p><br></p><p>Speaker 2:</p><p>Cracker Barrel made the change as part of a wider plan to modernize its restaurants and appeal to younger customers but many fans protested the move.</p><p><br></p><p>Speaker 1:</p><p>a shocking development in the nation's north</p>
Cracker Barrel Sample Report News 08/27/2025 WTKS-AM Savannah 06:04 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Fans of <strong>Cracker Barrel</strong> celebrating following days of widespread outrage after the folksy country restaurant and gift shop announced it would retire its logo. The man in the rocking chair known as Uncle Hershel is returning as Cracker Barrel is reversing course. They now say the new logo is going away and as they put it, the old timer will remain. Earlier in the day, President Trump urged the company to bring its original logo back saying, make lots of money, and make your customers happy again. Cracker Barrel had lost valuation during the controversy, but stocks were higher in after hours trading.</p>
Cracker Barrel Sample Report News 08/27/2025 WEEU-AM Philadelphia 06:02 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Uncle Hershel and the barrel making a comeback and President Trump couldn't be happier. The President taking to Truth Social to congratulate <strong>Cracker Barrel</strong> for abandoning its new minimalist logo, returning to its more traditional design. The President writes, all of your fans very much appreciate it. And on Wall Street this morning, the down.</p>
Cracker Barrel Sample Report News 08/27/2025 WOKV-FM Jacksonville 06:01 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Sack Rose 94 <strong>cracker barrel</strong> returning to its old logo after critics including President Trump protested the company's plan to moderate</p><p><br></p><p>Speaker 2:</p><p>In a post on its website, Cracker Barrel said it will retain its old logo, which features an older man in overalls sitting next to a barrel and the words, Old Country Store. Uproar over the logo began last week when the company announced plans for a simplified design featuring only the company's name. Jeremy Ratliff 104 .5 WOK</p><p><br></p><p>Speaker 1:</p><p>It also lost a staggering nearly 100 million dollars in market value after releasing the new logo. They got a lot of attention for it, so perhaps that buys in a little bit of customer loyalty. I guess we'll find out. 606, it's the Wednesday of Day.</p>
Cracker Barrel Sample Report News 08/27/2025 WKXW-FM New York 05:42 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>down <strong>cracker barrel</strong> is doing a 180 and ditching its new logo cracker barrel unveiled its new logo last week that got rid of an older man leaning against a barrel the response was mostly negative and late Tuesday the company said in a statement our new logo is going away and our old timer will remain even president Trump weighed in on the controversy advising that the restaurant chain should admit a mistake based on customer response president Trump says he's going to impose</p>
Cracker Barrel Sample Report News 08/27/2025 NPR Morning Edition National 05:05 EDT Click for Audio / Transcript <p>Speaker 1:</p><p>Tony and peer news Buffalo, New York. The restaurant chain <strong>cracker barrel</strong> says it's scrapping plans to change its logo after pushback from customers and critics including president Trump. The company says it will keep the logo of a man in overall sitting next to a barrel with the words old country store. The company's stock rose after the announcement following days of price drops. Cracker barrel has 660 restaurants across the country. Wall Street will be watching.</p>